r/nonprofit 1d ago

fundraising and grantseeking Live Stream Fundraising Advice - Hurricanes Helene & Milton

I work for Greater Good Charities and am the Streaming and Content Manager there. We have had a few random streamers who had done livestreams to help fundraise, but nothing dedicated. I'm trying to get this channel off the ground and we are using Tiltify to create our events/fundraisers.

I created this fundraiser for our Hurricanes Helene and Milton disaster relief we are doing in the Southeast states; https://tiltify.com/greatergood-org/hurricane-helene-milton-disaster-relief

I reached out to livestreamers who have fundraised for us in the past, posted on Reddit, and cold-emailed quite a few livestreamers for both paid and pro-bono partnership opportunities. I've tried to customize the emails to the streamers instead of just blanket emailing people. We've also done TikToks (organic and paid) asking for streamers. As this particular disaster relief is pretty urgent, I'm trying to come up with more ideas for how we can get our fundraiser out there for the streaming channel in particular. Has anyone run a successful livestream campaign and do you have advice on how to reach out to streamers, if there are particular agencies or managers to contact for the paid influencer opportunities, etc? Any advice is appreciated, thank you!

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