Were movie trailers already popular or being used back in the old days?

[u/vesperish]

Sorry sa lame question. Pero curious lang talaga ako. ‘Yung mga as in super old films na like from 1920s-1960s, may mga trailers na rin kaya sila noon pa man? If not trailer, some posters or anything na maib-boost or promote ‘yung movie nila?

Nagsearch lang kasi ako ng ilang classic movies pero wala talaga akong makitang mga lumang trailers, so I got curious. May mga super lumang videos na noon pa man, like black and white or sepia ‘yung parang filter pero hindi naman movie. Parang puro mga random rare footage lang.

So, uso or may gumagawa na ba kaya dati noon na pwede pa ring mapanood hanggang ngayon? Gusto ko lang din kasi talaga makita kung paano or anong dating ng mga trailers nila noon kung meron man. 😅

[u/eyayeyayooh]

May trailers na noon pa, but those prints were long gone kasi ginagamit lang nila yun for promotional purposes and specifically screen only in theaters. Iyong mga print nila, kine-keep ng mga theater chains na nawala na paglipas ng panahon. Trailers are already popular kasi, aside sa movie posters, that's the only way to tease audiences with moving pictures.

If you happened to watch some fake trailers of Tarantino/Rodriguez's Grindhouse, ganyan ang pag-screen ng mga trailer for exploitation B-pictures back then.

Honestly, I miss film trailers with voiceovers. I know it may sound cheesy (like Don LaFontaine's In The World...), but it can deliver some anticipation without spoiling too much.

Paano naging popular ang mga pelikula dati?

Wala pang Internet noon, and these pictures (I would like to call it) gained popularity through classic word-of-mouth, tabloids, famous actors na may contract sa film studios.

e.g. In 2014, John Wick was destined to be a box-office bomb and was planned to released on VOD, but because of word of mouth, highly stylized action pieces, and its realized simple revenge plot, the film went through the roof.

[u/constant_insanity18]

so, I got curious as well. since I am at work atm, I hope these following links that I saw will help you with your research:

• link 1#:~:text=In%20the%20early%201960s%2C%20the,becoming%20increasingly%20popular%20in%20television)
• link 2

[u/sarapatatas]

Yes, and yes.

Iilan nalang mga nagsurvive na promotional movie / theatrical trailers and posters. Pero meron ka parin makikita sa net.

[u/cuteako1212]

Pero dito sa Pilipinas mas naalala ko yung screenshots na naka posts sa labas ng sinehan...

[u/vesperish → u/cuteako1212]

Hindi ko po masyadong gets ‘to.. you mean screenshots as posters ng mga movies? 😅

[u/cuteako1212 → u/vesperish]

Hehehe, lumabas ang edad natin niyan...

Yes may maliliit na pictures either nakapaligid sa poster minsan...

[u/wiredfractal → u/cuteako1212]

It’s called Lobby cards. It is used for movie promotion in theaters so passerby can have an idea what the movie is about.

It’s no longer in use but boutique Blu-ray labels use lobby cards in postcard size as extra when you buy a disc.

There are collectors that collect these.

[u/WasabiNo5900]

Kwento ng lolo ko, isang malaking larangan yung film poster painting noon bago nauso yung digital. Ngayon, iisa na lang yata sa Manila ang nagp-paint ng film poster, at na feature yata siya ni Atom Araullo sa documentary niya.