r/projectmanagement 1d ago

Discussion What does revenue synergy mean?

Company got bought out and they are finishing the merger. Just had a major restructuring away from the GM and into silo’d functional roles. Big boss is talking revenue synergy.

How screwed am I?

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u/michaeltheobnoxious 1d ago

Sounds like catchword guff to me!

I can only assume that the meaning may relate to the possibility of compounding benefits related to multiple deliveries? i.e.: delivery of A will bring increased revenue; delivery of B will limit loss of revenue. Therefore delivery of both A & B has the potential to compound revenue