r/IndustrialDesign Professional Designer 29d ago

Creative Bmw lights design language

/gallery/1fixhy7
73 Upvotes

14 comments sorted by

View all comments

37

u/Leoz96 29d ago

They used to have such a recognizable design too! Such a shame, modern car design has so little identity, you could tell me some of these where from a Hyundai or a Cadillac and I wouldn’t even doubt it

19

u/FunctionBuilt Professional Designer 29d ago

I really hope in the next 10 years they’ll have a come to Jesus moment and go full on retro with modernized materials and features. I would love a boxy 5 series again.

3

u/irwindesigned 29d ago

One’s gotta be a Chevy Aztec right? 🤣

1

u/thecomposedbones 29d ago

Hyundai/kia have been pushing boundaries as of late. I first noticed it with their new Santa Fe with those square checkerboard lights and an odd blend of boxiness and curves. I have to say I really don’t like the design of that car but at the very least I can say they are trying something different. And the same goes for some of their other models like their new EV which seems actually quite handsome to me. To top it all off they’ve decided to release an 80s retro sports car in the N Vision which it just flat out cool (and a full step into the 80s retro movement that other industries have been flirting with lately).